Both PepsiCo Inc., the world's second-biggest soft drink maker, and No. 1 player Coca-Cola Co. adopted guidelines to stop selling sugary drinks in U.S. schools in 2006.
PepsiCo's policy requires co-operation from its bottlers, vending companies and other distributors who take the company's products to schools worldwide
In primary schools, PepsiCo will sell only water, fat-free or low-fat milk, and juice with no added sugar. In secondary schools, it will sell those drinks along with low-calorie soft drinks, such as Diet Pepsi. Sports drinks are permissible when they're sold to students participating in sports or other physical activities.